 Instagram is one of fastest growing social media platforms available today. With over 100 million new users in the last 6 months alone, it's hard to believe that some businesses aren't utilising it as part of their social media marketing plan.
We've put together our top 3 reasons why you should use Instagram for your small business:  How much time each day do you spend actually making money? Now how much time do you spend answering emails, posting to social media, writing this weeks' blog post or doing other unpaid admin tasks?
You can save yourself money today by outsourcing one or more of these tasks that take up more time than you think:  Did you know that for quite some time now LinkedIn has given you the ability to publish articles?
The idea behind this move is to encourage as many professionals as possible to share their expertise and ideas with other users. The launch of this feature has been so popular that LinkedIn has reached over a million posts since it's inception which is why I've put together the following tips to help you grow your audience and generate better leads by becoming a publisher on LinkedIn.  Social Media is imperative for any business hoping to survive in today's digital age but as highlighted in last week's article, "Your online reputation can determine the success or failure of your business and a single negative review or experience can severely damage your reputation."
It's impossible to please everyone and it's quite probable that at some point over the course of your business you will receive at least one negative social media comment or review. Our aim with this article is to teach you how to deal with these comments in the best way.  Your online reputation can determine the success or failure of your business and a single negative review or experience can severely damage your reputation.
This guide aims to help you safeguard your brand online.  Are you overwhelmed by social media?
Are you confused by tweets, mentions, pins and hashtags? Are your social media channels bare and lacking content? I've put together this article to help you manage your social media. Packed with quick tips, you'll be building your online presence in no time at all.  In this day and age where technology and social media is rampant, it is vital for your business to have a presence on social media. This is known as “Social Media Marketing” and forms around 50% of the budget for big brand marketing campaigns.
 One of the important goals for every entrepreneur is to be seen and heard by a lot of people, as this will cause them to be remembered every time people are in need of their services. There are plenty of ways to expose your business to a wider audience. Establishing your online presence is a good example and various social networks like Facebook and Twitter are two examples of perfect mediums that can be used to reach out to people online.
 Earlier this week, I was in a consultation with two new clients who were unsure about the effect that the Internet could have on their business and they asked me, 'Is the online presence of our business important?'
Today, I'd like to answer that question for any other business owners or entrepreneurs who have similar concerns about the effectiveness of the Internet when it comes to business promotion.  Last week I talked about how to sell yourself to potential clients through the use of email, telephone conversations and proving to them that you could complete the work to their requirements.
This week I want to go into more detail about using social media to sell yourself and promote your services. |
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