We live in an increasingly digital world and because of this, SMEs and other businesses quite rightly take the question of security very seriously. However, while many put plenty of resources into protecting themselves from online attacks, fewer companies actively consider other methods such as access control and furnishing visitors and staff with ID cards when it comes to safety within the business environment.
Staying ahead of the curve when it comes to marketing can seem like a daunting task, especially if you have a team to keep up to date as well.
We find ourselves in the digital age and along with most other processes in business, marketing is now mostly a digital concept, (think social media for one thing - it didn't exist 20 years ago) and so I've put together this handy guide to help grow your business with digital marketing.
This time of year can be particularly stressful for small business owners. With the new, start-of-year targets and the possibility of yearly staff performance reviews, many find that their workload and working hours are increasing. This, coupled with the inevitable pressures of New Year's Resolutions and the holiday backlog, many entrepreneurs can face burn-out.
It's important to consider a good work/life balance and to carefully prioritise work-related tasks to ensure they don't impact your well-deserved relaxation time. It is vital you don't over-dedicate yourself, particularly after the rush of Christmas. You need to be refreshed and well-rested this time of year.
The New Year can be a challenging time for small business owners. A great many businesses in the retail, trade and hospitality sectors rely upon the busy December and January period to carry them through the rest of the year.
However, it's also typically a time for greater expenses, which can be difficult to manage, especially if your sales weren't quite what you'd anticipated, leading to a uncertain financial New Year.
Mobile marketing allows businesses to deliver their marketing message to mobile phones, smart phones and other handheld devices such as iPads and other tablets.
In order for a business to be successful in 2016, implementing a number of marketing methods must be part of the overall strategy to achieving great results. Every company selling services and products must embrace mobile marketing while implementing the steps to positively drive results.
Here are a few tips to help mobile marketing work for you:
Happy New Year!
Are you excited for 2016? Do you have any new year's resolutions? We have another one for you to add to your list - Hire a Virtual Assistant!
Why? Because running a small business or start-up is hard but by taking advantage of the benefits that go with hiring a Virtual Assistant you could see a vast improvement in the running of your business in the new year.