We had originally planned to include our favourite social media tools in Part 1 of Our Favourite Online Tools: Communication.
That is, until we realised that whilst social media is all about communication it's more about ENGAGING YOUR AUDIENCE!
Which is why we decided to dedicate part 3 to our favourite social media tools.
We understand that social networking via the use of various social media tools is essential for businesses in this current age of technology and virtuality.
Below are our TOP THREE favourite social networking tools and why we love them so much.
We use many more tools not featured in this blog for both Admin Angels UK and for our clients but we just wanted to take a minute to really rave about those below!
In no particular order...
Facebook is something that after years of using it to chat to our friends and families, we're still coming to terms with how to use it for business and how we can utilise Facebook to engage with our clients and followers.
Facebook is a fantastic social networking platform that allows you to connect with people from around the world. You can have your own individual profile, a company page and product/brand pages. It's fantastic and we have an Admin Angels UK page for the company as a whole and I also run a personal page to coincide with that.
On Facebook it's a bit like being back at school; it's all about being liked. You have to make your business popular, make it attractive and encourage people to like your page.
The thing is though, it's great fun and you can establish a fantastic sense of community. You can share photos, updates, pictures and snippets. You can chat with your clients, send messages and create polls. There's so much that you can do in your Facebook community that it can be hard to leave it sometimes.
We love engaging with our clients and friends via Facebook. We love to chat, to help, to share and interact which makes Facebook one of our Favourite Online Tools.
Twitter was launched just two years after Facebook in 2006 and has grown to be second to Facebook on the list of most popular social media platforms.
We love Twitter for it's simplicity and ease of use.
It keeps us on our toes and helps to make us much more creative by having to shorten our news, updates and musings into just 140 characters. We also have another fantastic community on Twitter; our followers.
Our followers are fantastic - they retweet our tweets, favourite our tweets and comment on our tweets. They help others to engage with us by circulating our tweets through their vast networks and we love returning the favour!
Twitter is a great way to meet new clients and individuals that you can work with, collaborate with and share ideas and thoughts with.
Twitter helps to open our eyes to the wider picture; what's happening in the world and how trends and changes impact us. Ultimately it keeps us connected.
Pinterest officially opened to the public in August 2012 - yes just 10 months ago and it's now one of the biggest social media platforms on the planet.
Pinterest focuses solely on eye catching and engaging images and video. It took us a while to get onto using Pinterest as at first I couldn't see the benefits of using this type of platform as Admin Angels UK isn't really a visual type of company.
However, we did some research and began to try it out and we're happy to say that we love it. It's great to have an excuse to find interesting and eye catching images that we can share with others to inspire and engage with them.
We're still working on our Pinterest presence at the moment but we'd love for you to follow us and contribute your own pins on our Guest Board.
If you want to find out more about how to unravel the mystery of Pinterest and our best practices for businesses using Pinterest then follow this link to Our Guide to Using Pinterest.
There are so many more social media platforms, some that we haven't even tried yet....
When we do discover the benefits and the pitfalls of other and future social networking tools we promise to share our findings with you but for now we hope that this short blog has been of both interest and of use to you.
If you're enjoying the Our Favourite Online Tools mini-blog series then look out for Part 4 where we'll be talking about blogging!
You can visit our Facebook, Twitter and Pinterest pages by clicking on the corresponding icons above.
Article Written by Kayleigh Brindley